Free Marketing Tools
Practical calculators, builders and generators for everyday marketing work.
UTM Campaign Builder
Build clean UTM-tagged campaign URLs for Google Analytics and marketing attribution.
AdvertisingCTR Calculator
Calculate click-through rate from impressions and clicks.
AnalyticsCPC Calculator
Calculate average cost per click from ad spend and clicks.
AdvertisingCPM Calculator
Calculate cost per thousand impressions for paid campaigns.
AdvertisingCPA Calculator
Calculate cost per acquisition from campaign spend and conversions.
AnalyticsROAS Calculator
Calculate return on ad spend from advertising cost and attributed revenue.
AnalyticsBreak-even ROAS Calculator
Estimate the ROAS required to break even based on gross margin.
AnalyticsConversion Rate Calculator
Calculate website or campaign conversion rate from visitors and conversions.
ConversionEmail Subject Line Tester
Check email subject length, readability and common formatting issues.
EmailCTA Generator
Generate call-to-action ideas based on your offer and desired action.
ContentValue Proposition Builder
Turn audience, problem, benefit and differentiation inputs into clear value propositions.
BrandingAd Copy Builder
Create structured advertising copy from an offer, audience, benefit and CTA.
AdvertisingSocial Caption Builder
Create structured social media captions from a topic, benefit, tone and call to action.
SocialHook Generator
Generate opening hooks for ads, posts, videos and landing-page content.
ContentHeadline Generator
Generate benefit, problem, curiosity and outcome-focused marketing headlines.
ContentBlog Title Generator
Generate practical blog-title variations around a topic and audience.
ContentMeta Ad Copy Generator
Build Facebook and Instagram ad-copy variations from an offer and customer benefit.
AdvertisingGoogle Ads Headline Builder
Build compact Google Ads headline variations and check 30-character limits.
AdvertisingEmail CTA Generator
Generate action-focused calls to action for promotional and lifecycle emails.
EmailEmail Preview Text Generator
Generate email preheader and preview-text variations to support your subject line.
EmailBuyer Persona Builder
Turn audience, goals, pain points, objections and buying triggers into a structured persona.
Lead GenerationICP Builder
Build an ideal customer profile using industry, company size, geography, problems and buying signals.
Lead GenerationLead Magnet Idea Generator
Generate lead-magnet concepts from your audience, problem and desired outcome.
Lead GenerationOffer Builder
Structure a marketing offer using audience, outcome, deliverable, proof, urgency and CTA.
ConversionMarketing Funnel Calculator
Estimate leads, opportunities and customers from traffic and funnel conversion rates.
AnalyticsEngagement Rate Calculator
Calculate social engagement rate from interactions and reach or impressions.
SocialLTV / CAC Calculator
Calculate customer lifetime value, acquisition cost and the LTV-to-CAC ratio.
Analytics