Marketing Analytics Tools

Free utilities for marketers. No signup required.

Calculate click-through rate from impressions and clicks.

Calculate cost per acquisition from campaign spend and conversions.

Calculate return on ad spend from advertising cost and attributed revenue.

Estimate the ROAS required to break even based on gross margin.

Estimate leads, opportunities and customers from traffic and funnel conversion rates.

Calculate customer lifetime value, acquisition cost and the LTV-to-CAC ratio.